Endpoints

Braze

Braze - Endpoints

Braze provides a high-performance REST API for tracking users, sending messages, exporting data, and more. The API offers various endpoints for different actions and data retrieval, accessed via HTTPS requests to specific REST endpoints corresponding to your Braze instance. Users can utilize Braze's Postman Collection for easy API testing and customization. The API supports operations like campaign analytics, campaign details, exporting campaign lists, canvas data series analytics, and more. It also provides endpoints for managing canvases, content blocks, custom events, news feed cards, user activities, segments, send analytics, app sessions, and email templates.

Analytics

Content Management Systems

Data Management

Marketing Automation

Transactional Email

Personas

Brand Manager

As a Brand Manager, you can track the performance of your marketing campaigns using Braze's Campaign Analytics endpoint. Gain valuable insights into campaign effectiveness, audience engagement, and ROI to make informed decisions that drive brand growth and success.

Use cases

Optimize Your Campaign Performance with Data-Driven Insights

Chat examples

Can you provide me with the daily performance stats for our latest marketing campaign?

Here are the daily stats for your latest campaign: X number of impressions, Y click-through rate, Z conversions. Based on this data, we recommend adjusting the targeting for better engagement.

Social Media Manager

Social Media Managers can leverage Braze's Campaign Details endpoint to analyze the performance of specific campaigns on social media platforms. Understand audience interactions, optimize content, and build a strong community around your brand for effective marketing.

Use cases

Boost Social Media Engagement with Data-Backed Strategies

Chat examples

Can you provide insights on the performance of our recent social media campaign?

Here are the key metrics from the recent campaign: engagement rate, reach, and audience demographics. Based on this data, we recommend focusing on interactive content to enhance engagement.

SEO Specialist

SEO Specialists can utilize Braze's Campaign List endpoint to export a list of campaigns and analyze their impact on website traffic. Identify high-performing keywords, optimize content, and implement effective backlink strategies to improve website rankings and visibility.

Use cases

Enhance Website Rankings with Targeted SEO Strategies

Chat examples

Can you provide me with a list of campaigns that have positively impacted our website traffic?

Here is a list of campaigns that have contributed to increased website traffic. We have identified key keywords driving traffic and recommend optimizing content around these keywords for better SEO performance.

Marketing Coordinator

Marketing Coordinators can benefit from Braze's Canvas Data Series Analytics endpoint to export time series data for event-related campaigns. Gain valuable insights into event performance, attendee engagement, and logistics management to streamline event coordination efforts and enhance campaign success.

Use cases

Streamline Event Coordination Efforts with Data-Driven Insights

Chat examples

Can you provide me with insights on attendee engagement for our upcoming event?

Here are the time series data insights for attendee engagement at the upcoming event. We recommend focusing on interactive sessions and personalized experiences to boost attendee participation and overall event success.

Digital Content Specialist

Digital Content Specialists can leverage Braze's Canvas Details endpoint to export metadata about content canvases. Gain insights into content performance, audience engagement, and brand awareness to create compelling digital content that resonates with the target audience and drives brand visibility.

Use cases

Create Compelling Content with Data-Backed Strategies

Chat examples

Can you provide insights on the performance of our latest content canvas?

Here is the metadata for the latest content canvas, including engagement metrics and audience feedback. Based on this data, we recommend incorporating interactive elements to increase engagement and brand visibility.

Transforming user intents to actions with a genie touch